Kuberno

Kuberno: Creating a Product Launch Video in Under 2 Weeks

Kuberno needed a fast, clear way to bring their product vision to life. We helped create a dynamic video in just 10 working days that illustrated their future plans, translating complex concepts into easy-to-understand, visually engaging content. Using 2D stylized UI animation, we captured attention, stayed on brand, and delivered flexible assets that can evolve alongside their product, helping communicate strategy and vision effectively to any audience.

Deliverables

120s - 2D Animated Video

Project timeline

10 Working Days

THE CLIENT

Kuberno

You may have heard of Kuberno, a leader in the legal and RegTech space. They work with major clients like Deliveroo, Citizens, and Nationwide, providing solutions for entity management and compliance. In October 2024, they raised $9.5 million in Series A funding, backed by Barclays and Nasdaq, positioning them for rapid growth. As part of their marketing strategy, Kuberno wanted to use videos to showcase their product vision and future plans, helping their audience understand the direction of their platform and the impact they aim to deliver. With ambitious goals in place, they were ready to elevate their brand and communicate their strategy effectively.

Worked with:

the plus points

Why Kuberno chose us

Kuberno needed a high-quality video delivered fast, with clear pricing from the start. With a budget of under £20,000, they were looking for a video partner who could move quickly, scope the project properly, and create stylized UI mockups for a product that was still in development. Our transparent pricing made the process easier, with superfast delivery, duration adjustments, and voiceover support already listed on our website, so they could quickly see what they needed and how much it would cost.

A purple background with squares and dots

Transparent pricing

Superfast delivery

UI design expertise

THE CHALLENGES

Challenges we faced

Create a 120-second video made up of 7 scenes, each delivering a different sales message that can also work as standalone short-form content. The goal is to craft visually stunning animations that capture attention while accurately showcasing a complex SaaS product’s capabilities, while ensuring all visual assets can be reused across future projects and campaigns.

The Design of Their Website

Our Video

Kuberno was updating their brand, and we made sure the video reflected their future product vision, not current functionality. Using the agreed color palette, we blended 2D and 3D elements with gradients and soft shadows for depth. Delivered in just 9 working days, the video was adaptable, on-brand, and aligned with modern SaaS trends, showing we can move fast without compromising quality.

We really appreciate the team being so responsive and making the whole process easier

Nada Chaker

B2B Marketing Specialist

THE Timeline

How we did it

Creating a product launch video for an evolving product that communicates Kuberno’s future plans and vision under a tight deadline isn’t easy. We’ve developed a robust workflow that we adapt to meet our clients’ needs, this is how we did it:

Aligning expectations from the get go

5 x References sent to the client for feedback.

After our initial email exchange, before the first meeting, we sent over video references and a storyboard example. This helped us align quickly on the client’s general ideas. From these references, we got a solid understanding of their feedback on key elements like:

Speed

Duration

Voiceover

Communication style

Transitions

Color palette

Audio levels

Use of brand assets

Multiple samples

2 alternative versions, 10-second video sample

To help us know what exactly Kuberno want in their video, we sent out 2 different 10 seconds video samples, with 2 completely different styles. This also helps give us a better understanding on their outlook for their brand and how it’s evolving.

Aligning with Kuberno's rebranding in 24 hours

3 style frames, using Kuberno’s color palette and chosen style

After Kuberno chose the sample, we moved quickly to align with their rebranding. Within 24 hours, we delivered style frames in PNG format based on their website’s brand colors and the chosen style. For example, product shots featured a low-transparency gradient fade-off, maintaining their current branding while ensuring flexibility for the rebrand.

Tight feedback loop

Feedback and revisions completed within 1 working day.

Storyboard finalized in 5 days, with 24-hour revision turnaround after feedback. The changes ranged from script adjustments to visual tweaks and even animation movements, ensuring everything aligned with Kuberno's evolving style.

Parallel work

2-3 people worked on the project at all times.

This project combined both 3D and 2D animation to create a flexible video that could adapt to Kuberno’s evolving branding. To achieve this, we broke the project into scenes and assigned them to multiple animators, ensuring each part matched the desired style.

Output

The Results

A black and white photo of a purple light

The video launched on schedule and exceeded expectations. Kuberno’s team used it across their marketing campaigns, social channels, and investor meetings - delivering measurable impact on brand perception and product adoption within the first month.

100%

On-time delivery

10 working days as promised, zero delays.

24 Hours

Feedback loop

The typical industry feedback loop takes 48-72 hours.

10 Days

Industry-beating speed

Typical SaaS video delivery takes 21 days for a 2-minute video.

A group of giraffe standing next to each other on a field

The team

How we allocate resources

With Superfast Delivery, we allocated additional team members to the project, allowing multiple animation scenes to run simultaneously and ensuring we hit the 10-working-day timeline.

Gantt chart of the 10-day project timeline